Custom Marketing Solution

A Proforma Case Study


How do you get more notice at a tradeshow than anyone else? Cybex Exercise Equipment was faced with this dilemma. They had purchased a spectacular, 6,000 square foot space at an international tradeshow occurring less than two months away and needed a tangible return on their investment.


Proforma met with Cybex and decided to utilize videos that would help attract attention and keep passers-by at their location. While Cybex had existing video footage, they were looking for something that would make an impact. The challenge presented to Proforma was the short timeframe.


Proforma was confident that the project could be completed on time. We took care of everything from writing the script to filming the videos, and adding dynamic music, narration and special effects.

The result was a pair of videos that turned heads and delivered Cybex's message with an unforgettable impact. Cybex couldn't have been more pleased. Proforma is now talking with them about the other ways we can meet their multimedia, promotional product, printing and eCommerce needs.

Turn your company's story into an extraordinary story. Contact us today about multimedia.